worthy of the crown: Up for the Crown: Mary-Kate and Ashley Olsen

       Mary-Kate and Ashley Olsen started out as child actors but they are few of the celebrities to make it big in the fashion world. They started their design career in early childhood when they created a tween fashion line for Wal-Mart. The famous child actresses have expanded the line down into a lucrative partnership with JCPenney, which carries the "Olsenboye" line.
       Mary-Kate and Ashley Olsen’s fashion company, Dualstar, has been acclaimed for the Fall 2011 sportswear collection of high-end separates and textured pieces. The luxury fashion line, "The Row," has reached over a billion dollars in total sales and the twins have no intention of slowing down. Although "The Row" started off slow, it is not stigmatized like many other celebrity-clothing lines. The twins have been surrounded by fashion from their early television years, and were constantly in fittings, around tailors, and inspired by extremely fashionable women. They packed their bags moving from L.A. to NYC at age 18, as they have taken a hiatus from acting to focus on their fashion careers. Although they are 24, the Olsen Twins have immense fashion aesthetic and business savvy exemplified by their line’s success.
   “The Row” just launched its own website. (http://shop.therow.com/shop/) The focus of this collection is mostly black and white pieces with an edge to them. They also have a men’s collection, which is very casual and also used the new trend of color blocking.
   I give these tiny stars 5 crowns for their collection. Not only are their clothes great for street-wear but also they really have a great website and ads that draw your attention.

<3 Heather